Xbox among the top 100 brands in the world
The most recent list of the 100 Most Valuable Brands in the World includes several new features and one of them is the Xbox.
As usual, Microsoft remains among the top 5 brands in the world, maintaining its fourth place, in a list that for the first time since 2007 is not led by Google or Apple.
The list, presented by the Financial Times, includes an especially important brand for video games, Xbox – it came in 87th place.
In this list of the 100 Most Valuable Brands in the World, PlayStation and Nintendo failed to make their presence felt, not even Sony.
Only two Japanese companies are on the list and the best ranked is Toyota – in 41st place.