The Apple Watch is the smartwatch that has practically dominated the market since its launch, no one has managed to outshine it. While many haven’t bet on the smartwatch market, data shows it a growing sector, driven by the Apple watch.
According to the latest survey by Strategy AnalysisGlobal smartwatch sales grew 20% year-on-year, reaching nearly 14 million units in the first quarter of 2020. We remind you that these data are measured against the same quarter of the previous year. the Apple Watch ranks # 1 with 55% global market share, Samsung continues in second position and Garmin managed to move up to third place.
A 20% growth market
If there is anything important this data reveals, it is Incredible growth of the smart watch market in the last quarter. According to data, 13.7 million smartwaches were sold in the first three months of 2020, compared to 11.4 million that were sold in 2019, a growth of 10.2%.
« Global smartwatch shipments have grown by 20% per year, from 11.4 million units in the first quarter of 2019 to 13.7 million in the first quarter of 2020. Despite the significant headwinds of fear of Covid-19, global demand for smartwatches continued to grow. Smartwatches are selling well through online retail channels, while many consumers are using smartwatches to monitor their health and fitness during the virus crash.«
In addition, as the table shows, the Apple Watch is not only in first position, it is also the watch that grows the most from 6.2 to 7.6 million units, no less than 22.6%, a growth superior to that of the rest of its competitors. This places Apple as the clear leader with a 55% market share, Apple has sold four times more Apple Watch than Samsung, the second in the ranking. Apple has managed to sell more smartwatches than other competitors together, amazing data.
« Apple’s global smartwatch market share rose from 54% to 55%, its highest level in two years. The Apple Watch continues to defend itself against fierce competition from starving rivals like Garmin and Samsung, but it holds half the global smartwatch market and remains the clear leader in the industry.«
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It seems there is no one with the Apple Watch at the moment, something similar to what is happening with the iPad. Apple is the clear leader in two important markets With unmatched devices, you have the best tablet on the market and the best smartwatch, and the sales data proves it.
We will see what Apple has prepared for us this year with its new Apple Watch Series 6, we have very recent rumors about the arrival of some very interesting functions which we hope will eventually be fulfilled.