Get to know Go for Gaming, a BR charity project that aims to promote the market.
A great Brazilian charity project has just been born to shake the market: Go for Gaming, which aims to remove the labels that stereotype players and encourage the market. The objective is to defend, inform or even recognize the scenario as a market that generates jobs, engagement and is inclusive, among other things.
In addition to raising awareness, the Go for Gaming it will be important to help those in need and to educate children and young people. Through a campaign on Kickante, a crowdfunding and crowdfunding website, everything collected will be donated to NGOs, in a process that is totally transparent to the public.
Partners
The campaign is a partnership between eBrainz, Fishfire and ESL Brazil. The start will take place next Friday (17), when the NGOs benefiting from the donations will be announced. All information will be disseminated on the social networks of the Go for Gaming and in official event website.
“After evaluating many situations involving players, we understand that there are prejudices and that they can be extreme. In addition to causing discomfort, this lack of information often prevents the gamer culture from reaching more people, from reaching other levels and also from bringing benefits “says Raiff Chaves, partner and director of operations at eBrainz. “Therefore, we decided to start a movement of change, to bring information, and, as a background, to develop a charitable project in which we can contribute with needy organizations”, he explained.
Check out a video of the project:
“It is extremely important to break the paradigms and prejudices that surround the gamer community”, comments Leo De Biase, CEO of ESL Brasil. “ESL could not be left out of this movement, which promises to transform the Brazilian scenario and inform about the real essence and potential of the sector, while contributing to a better society”, he endorsed.
Although there are 70 million players in Brazil, according to Newzoo research, it is still difficult to escape the stereotype by common sense. O Go for Gaming is an initiative that brings together professionals from different facets of the game industry, such as eSports players, celebrities and gamers from all over Brazil with a single mission: to bring recognition, information and visibility to the sector.
To close the collection, the Go for Gaming will hold a commemorative event on December 22, 2018, in São Paulo, with the presence of influencers and celebrities. The ceremony will have tickets for sale and will feature activities related to Battle Royale and FPS games. More information will be revealed soon.
What did you think of this welcome initiative? Tell us below, in the field dedicated to comments!
