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After reading my guide on how to create a successful blog and putting the information I gave you into practice, her website had a noticeable improvement in terms of searches and views. For this reason, he would now like to try to monetize his work by inserting banner ads inside the blog. I guessed right? In that case, I have the right solution for you: it’s called Google AdSense.

Google AdSense is one of the most popular tools for monetizing content online. To be more precise, it is an advertising circuit that connects advertisers and publishers (that is, companies that need advertising) and managers of blogs or Internet sites that want to monetize their content, in a very simple way. In fact, after you create your own AdSense account, Google provides codes that will be included on your site, allowing you to earn based on clicks on them and views generated. Interesting, isn’t it? So let’s not waste any more time talking and get straight to action!

Courage: make yourself comfortable, take five minutes of free time and let me explain in detail How to make money with AdSense. Please read the following paragraphs carefully, try to put into practice the instructions that I am going to give you and I assure you that creating an account and inserting the ad units on your site will really be child’s play. All I have left to do is wish you good reading and good luck with everything!

Create a Google AdSense account

The first step to making money from your website by inserting banner ads is Create an account in Google AdSense. All you need is a Google account and a site with a second-level address (for example, sito.it or sito.com) or belonging to AdSense partner services, such as Blogger or Altervista.

To sign up for Google Adsense, log in to your Google account (if you don’t have one yet, you can read my guide on how to create Google accounts), connect to the main page of the service and click the button Register nowthen enter the requested data in the fields your website and Your email addressput the check mark next to the article Yes, I would like to receive personalized guidance and performance suggestions. receive useful emails to take the first steps in Google AdSense and press the button Save and continue.

On the next screen, select the option Italy (or input the country you are in) via the dropdown menu in the box Select country and arearead the terms and conditions of service, put a check mark next to the article Yes, I have read and accept the contract. and click the button Create Account.

Now, select one of the available options from private either company (if you want to monetize the website of a company, an organization, an association or a training institute) via the dropdown menu under the heading Account typethen enter your data in the fields name, address, Postal Code, city, province and Phone number and press the button introduce.

On the screen Check your phone numberput the check mark next to the article Text message (SMS) either voice call and click the option Generate verification code to receive the control code useful to verify your phone number. Then enter the 6-digit code in the field Verification code and press the button introduce to complete the verification.

To complete the activation of your account, click on the item copy the codeto copy the code shown on the screen, enter it in the HTML code of your site (between the and tags), place the check mark next to the element I pasted the code on my site and press the button final.

Usually the verification and activation procedure takes less than a day, but in some cases it can take longer. As soon as your application is accepted, you will receive an email at the address indicated when creating your account.

Create an ad unit

Once you have created and verified your account, you are ready to create an ad unit to be inserted later on your website and start earning.

To create your first ad unit, sign in to your AdSense account, click the item my ads present in the left sidebar and select the option Ad blocks. On the new open page, press the button New ad unit and click on the item select in relation to the type of ad you want to create.

  • Text and display ads : These are the most common ad units that combine images and text. You can choose the size, style and position of the banner.
  • corresponding content : These are banners that are usually placed at the bottom of the article and allow you to display sponsored content and related articles on your site. It is a useful tool to increase page views and time spent on the site and consequently advertising revenue.
  • InFeed Ads : These are ad units that are inserted into the feed of your own website. They can be customized and adapted to the appearance of the content.
  • InArticle Ads : are the ad units to be inserted between the paragraphs of the articles on the site itself. They automatically adapt to the content.

Once you have chosen, enter the name that will be given to the ad unit in the field nameset its size using the dropdown menu next to the element visit (I advise adaptable that adapts to any type of screen) and, if you want, change the style in the section Ad type. Then press the button Save and get the codecopy the code shown in the field ad code and paste it on the pages of the site where you want the banner to be displayed. It takes 20-30 minutes to display the ad unit correctly.

If you have a site built with WordPress, you should know that there are some plugins that allow you to insert advertising banners without intervening in the programming code. Among those you might want to consider are Ad Inserter and Insert Ads in Posts.

Add and verify a payment method

When your earnings reach the threshold for the selection of the payment method (in Italy it is 10 euros ), all you have to do is add and verify a payment method receive, when the payment threshold is reached ( 70 euros ), the revenue accrued from the ad units inserted on your website.

To add a payment method, connected to the Google AdSense website, sign in to your account and select the option Payments present in the sidebar on the left. On the new opened page, click on the item. Manage payment methods and select the option Add payment method (in Italy it is allowed to receive earnings from Google AdSense exclusively by bank transfer).

In the page Add a payment methodthen enter your current account details in the fields Name on bank account, WERE GOING and SWIFT BIC (it’s an 8 or 11 digit code that you can display at the top of your bank statement) and press the button Keep to complete the addition of the payment method.

You should know that when you reach the address verification limit (10 euros), Google automatically sends a PIN code to the physical address associated with your account to activate the payment. Before reaching the threshold of 10 euros, check the accuracy of the data related to your address.

Then log in to your AdSense account, select the option Payments present in the left sidebar and click on the item Manage settings present in the box settings. Now, verify that the data displayed in the section Name and direction are correct, if not, click the icon pencilenter the correct data and press the button Keep.

After you receive your PIN by regular mail (waiting 2-3 weeks), log in to your AdSense account, click the option settings and Account data present in the sidebar on the left and in the new opened page select the item Address check. Then enter the PIN code you have in the appropriate field and press the button Send PIN to complete the verification.

Once the procedure for entering the payment method and verifying your address has been completed, you are ready to receive your first deposit.

Check Google AdSense Earnings

Ad units created with Google AdSense generate revenue when users click on them. Only a few, very rare campaigns provide compensation for the impression, that is, for the display of banners only by visitors. Anytime is possible check google adsense earnings and monitor the progress of individual ad units.

On the main page of your account, you can see the box estimated income with an overview of the total earnings for the day, the previous day, the last seven days, the current month and the available balance of your account (earnings totaled in the previous months, if the minimum payment threshold was not reached).

To view individual ad unit earnings, click the item performance reports and select the time slot of your interest through the dropdown menu last 7 days (right), then click the option addselect the option ad units and put a checkmark next to the ad unit you are interested in to check the estimated revenue and see the statistics in terms of impressions, Click, RPM (revenue per 1000 impressions), visibility etc.

If instead you want to check the status of payments, past transactions and set the minimum payment threshold, click the item Payments present in the left sidebar and select the option View transactions to view your AdSense account’s earnings history and payments received.

Instead, select the item Manage settings and click on the icon pencil about the option Schedule and payments change the minimum payment threshold (cannot be less than 70 euros).

You should know that Google AdSense checks monthly earnings on the first day of every month. If the earnings exceed the minimum payment limit, Google will make the transfer on the 21st of the same month; otherwise, the money won will be transferred to balance account and accumulated until reaching the minimum payment threshold. For more information, I leave you with the official Google AdSense guide.

In conclusion, it will be useful to know that Google AdSense is also available as an app for Android and iOS devices. The application in question allows you to monitor the estimated revenue and the performance of the ad units directly from mobile phones and tablets.

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