Sonic Superstars launch was ‘slightly weaker than expected’ according to SEGA


Sonic Superstars launch was ‘slightly weaker than expected’ according to SEGA

In a recent sales report, SEGA revealed that the launch of Sonic Superstars was “slightly weaker than expected”. However, they state that they will increase their marketing efforts starting in “November”.

Sonic Superstars is the most recent entry in the 2D Sonic franchise. The game allows players to take control of Sonic in the latest platform title in the series. There is also the option to play alongside friends such as Sonic, Tails, Knuckles and Amy.

Sonic Superstars Launch underperformed compared to SEGA’s expectations

Sonic Superstars launch was ‘slightly weaker than expected’ according to SEGA - 1

SEGA CEO Haruki Satomi revealed in a recent sales report that Sonic Superstars did not meet the company’s expectations. The game was released alongside several other major releases, including Super Mario Bros. Wonder And Marvel’s Spider-Man 2. However, in a statement of sales results, they stated the following:

“…In reality, the period when Sonic IP sells the most is mainly between November and December, and more than 90% of the marketing costs for this title will be spent during the Thanksgiving and holiday period starting in November. Although in the financial results announced today we anticipate slightly lower sales of this title given the launch status mentioned above, we plan to continue our marketing efforts to sell at the same level as Sonic Frontiers.”

SEGA will likely reveal more details about its post-launch plans for Sonic Superstars in the weeks and months to come. The last Sonic Entry continues the 2D iteration of the long-running series. You can learn more about the game below via the Nintendo eShop:

Venture across the mystical islands of Northstar in this all-new version of the classic Sonic 2D high-speed action platformer. Play as Sonic, Tails, Knuckles and Amy Rose and harness Emerald’s all-new powers to move and attack in dynamic new ways. Navigate beautiful, all-new environments solo or with up to 3 other players and stop Dr. Eggman, Fang, and a mysterious new adversary from converting the islands’ giant animals into Badniks before it’s too late!

Lately, Sonic Superstars is available now on all consoles. Fans can purchase the game on Nintendo Switch, PlayStation 4, PlayStation 5, Xbox One, Xbox Series X|S, and PC via Steam.


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