During the last meeting with the investors, the CEO of Take-Two Interactive, Strauss Zelnick, answered some questions about the next-gen, the future of the company’s main titles and, of course, their economic aspect.
Take-Two, owner of powerful software houses such as 2K is Rockstar, argues that the price of video games is far too low compared to what the company can offer to players:
“We create high quality experiences and ask for far less than what we believe is their actual value from consumers. In addition, we also provide continuous and free content. And this is already great value. Any kind of monetization, of course, is completely optional. And unlike many casual titles, monetization isn’t necessary to enjoy the experience, it’s just an added benefit.“.
Zelnick also expressed himself on the possibility of one day having exclusively free-to-play titles based on the company’s most famous IPs, as happened for example with Call of Duty: Warzone. Is there room, for example, for a stand-alone, free-to-play GTA online?
The CEO does not deny the possibility, even if, at this moment, he prefers to have premium titles and “monetizable” modes in close contact with each other, as we already have with GTA V is Red Dead Redemption 2.
The call with the shareholders ended with a small consideration about the subscription models. Take-Two president Karl Slatoff did not seem optimistic:
“We are highly skeptical that subscriptions can become the only or premier source of interactive entertainment distribution. And this is because of the way people use it and the price of owning a title, which is very reasonable and very, very low, compared to the actual hours of play.“
Skepticism aside, Take Two will continue to support subscription services already available on the market: Red Dead Redemption 2 has been on Xbox Game Pass for a couple of months for a while, while The Outer Worlds, published by Private Division, it’s still available.
Many gamers have expressed many doubts about the possible definitive increase in next-gen video games, which have “finally” reached € 80 for triple-A. Some analysts argue that the increase will not affect all games and some will remain stuck at the classic price, but will it be true?
Surely, based on what we’ve learned, should the increase become final, Take-Two would have nothing to complain about, would it?
Source : Reddit