Reinvent the rules: Evnia by Philips Monitors redefines gaming rules.
The gaming industry has come a long way. From their simple, two-dimensional beginnings in the 1970s and 80s, rapid technological advances have transformed the games into a truly immersive sensory experience with a unique appeal. If a brand wants to score with gamers in this dynamic environment, it must increasingly reflect their diverse preferences and desires while at the same time keeping a close eye on their respective identities. With this in mind, MMD, the leading display specialist and brand licensing partner for Philips monitors, is pleased to announce the launch of Evnia.
A brand for everyone
The word Evnia (Greek: Εύνοια) is composed of eu (good) and nous (spirit) and literally means “well-disposed” and “wise spirit”. The word Evnia is used to show interest, wanting to support someone or something. It is often used in connection with luck. Today, some still believe that gaming is only for teenagers. However, the truth is quite different: gaming has become a pleasure for all kinds of groups. Evnia lives up to its name and promotes the joy of gaming for everyone.
A truly welcoming community requires a brand that includes every gamer and makes them feel like a real part of the group. Evnia’s unique design sets it apart from the crowd of spec-only, one-way competitive models. Evnia brings back the joy and fun of gaming with a focus on emotional benefit.
“Philips Monitors believes that everyone should be able to enjoy gaming. Our goal at Evnia is to provide today’s gamers with all their variety of monitors and accessories they need for enjoyable gaming sessions – be it in terms of performance, graphics or the overall user experience. Evnia lives up to its name and encourages gamers to bring their true selves into their sessions and reconnect with the original purpose of gaming,” said Xeni Bairaktari, Global Marketing Lead and Senior Brand Manager EU at MMD Monitors & Display.
True to the motto “reinvent the rules”, Philips monitors want to break the usual stereotypes in gaming with Evnia and bring a breath of fresh air into the scene. Evnia is a sleek, modern, premium brand for a diverse audience.
From the form factor of the product to the Ambiglow lighting, the focus is not only on the technical advantages but also on emotional aspects such as the visual appeal. The sophisticated design fits into any environment and is the perfect complement for setting up a casual gamer’s corner or a proper PC gaming set-up.
First available model: Philips Evnia 34M2C7600MV
The Philips Evnia monitors are every gamer’s dream come true. The elegant design of the series suits any interior and the spacious displays invite you to play. The first Evnia model, the Philips Evnia 34M2C7600MV (86.36 cm/34″) curved monitor, provides an almost cinematic experience with UltraWide Quad HD resolution (3440 x 1440) and HDR 1400. Its 1,152-zone mini-LED backlight provides improved lighting and contrast ratio control for deeper blacks and brighter whites. Ambiglow does its bit to ensure gamers can fully immerse themselves in the game. Innovative Ambiglow technology enlarges the screen by creating a light effect on the surrounding wall behind the monitor. The features are also impressive: With a refresh rate of 165 Hz, an extremely low input delay and Adaptive-Sync, even the most action-packed games are displayed smoothly and smoothly.
Comfort is a top priority with Philips monitors. The Evnia series is no exception. The Philips Evnia 34M2C7600MV offers great flexibility with comprehensive USB-C connection options, KVM switch and a height-adjustable stand for an ergonomic setup.
The new Evnia monitor range will include other performance-oriented products in the future with the following models: 42M2N8900 (106.7 cm/42″ OLED flat panel), 34M2C8600 (86.36 cm/34″ QD OLED curved screen) and 27M2C5500W (68.6 cm /27″ VA curved screen). The range is rounded off by innovative and stylish accessories: two keyboards (SPK8508 and SPK8708), two mice (SPK9508 and SPK9708), two headsets (TAG5208 and TAG7208) and a mouse pad (SPL7508).
Prices and Availability
The Philips Evnia 34M2C7600MV will be available from December 2022 at a price of EUR 2,069.00 or CHF 2,079.00 (each RRP).
The Philips Evnia 42M2N8900, 34M2C8600 and 27M2C5500W models will be available from mid-January 2023 for EUR 1,959.00 or CHF 1,969.00, EUR 1,849.00 or CHF 1,859.00 and EUR 579.00 or CHF 569.00 (all RRPs ) to be available. Accessories will hit shelves in June 2023.
